Gurgle

The Australian wine industry is currently facing a decrease in domestic wine sales and the over-production of grapes, which is compounding into a wine glut. Additionally, the 18-25 age group is finding it increasingly challenging to buy wines due to the immense product variety and the lack of basic wine knowledge. This highlights a need for the development of a clear and innovative resource that assists them in assessing and purchasing wine.

Gurgle provides an easy way to share and explore wines on the go with the ability to scan and recognise wines in store, or alternatively search for products in the app. Upon scanning or searching for a wine, users will be delivered information such as flavour profiles, pairing recommendations, community ratings & reviews. This empowers users to actively search in-store and make informed decisions without any prior preparation.